FurnitureSofas, chairs, tables, beds, cabinets, and sets.
Customer Case Study
How DecoratorsBest helps shoppers buy home products with more confidence
See how room previews help shoppers choose with confidence.
As a leading e-commerce retailer for wallpaper, fabric, rugs, and furniture, DecoratorsBest faces a common challenge: helping shoppers choose home decor online when color, scale, and material are hard to judge from product photos alone.
Ideal House helps turn catalog items into room previews, so shoppers can move from hesitation to sample, quote, or cart.
5.5×Order conversion rate.
4.3+Products tried per room.
12min+Average visualizer usage duration.
Why this case matters
Context drives shopping confidence
For DecoratorsBest, the challenge is familiar: shoppers may like a product, but still need to know whether it works in their room.
Product pages start the decision.
Room context helps shoppers judge fit, style, color, and scale.
Samples do not show the full room effect.
Swatches help, but they rarely answer the bigger design question.
Sales follow-up needs a visual anchor.
A room preview gives both sides something concrete to discuss.
Case takeaway
“We help customers find products as easily and efficiently as possible. What excites me most is how the Room Visualizer brings different DecoratorsBest categories together into one seamless room experience.”
Barbara KarpfFounder, DecoratorsBest
A trusted visual experience across considered home categories
DecoratorsBest shows how room visualization can make complex home products easier to understand, compare, and buy. The same visual experience can support shoppers across furniture, wallpaper, rugs, flooring, tile, and lighting.
WallpaperPattern, color, repeat, and wall coverage.
RugsSize, color, texture, and room balance.
FlooringWood, tile, vinyl, carpet, and finish comparisons.
TileKitchens, baths, and feature-wall previews.
LightingShow fixture style, brightness, and room mood.
Next step
Make this case relevant to you
Share your business details through the form, then send a few product records from your PIM. We’ll outline a feasible visualizer path tailored to your needs and use the data to shape a more relevant demo.
Get the case studyHelpful details
- Your website and main product categories.
- 3-5 products shoppers should preview in a room.
- Product images, URLs, sizes, and material details.
- Your buying path: sample, quote, inquiry, showroom, or cart.
- Where shoppers hesitate: scale, color, material, pattern, style, or fit.